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who we are

About Us

Tracy Pullman

Tracy Pullman

Founder & Principal

About Rise & Vibe Marketing

Rise & Vibe Marketing provides experienced marketing leadership for B2B companies navigating critical stages of growth.

I partner with CEOs and founders during growth moments that require strong marketing leadership paired with clear, on-point execution.

“Rise” reflects the work. Helping teams level up strategy, focus, and outcomes.
“Vibe” reflects how I work. I bring a steady, direct, and collaborative energy that helps teams cut through noise, make decisions, and build momentum with a shared sense of purpose.

The result is marketing that feels focused, aligned, and actionable, driving real business results.

About Tracy

I built my marketing foundation at Apple and most recently served as VP of Marketing at a private equity-backed SaaS company. Over my career, I’ve worked across enterprise organizations including Apple, Motorola, Salesforce, and 8x8, as well as startups and privately funded companies.

That blend of enterprise and high-growth experience allows me to bring executive-level perspective with practical leadership to teams navigating growth, change, and complexity.

Outside of work, my most important role is being a mom to two boys and two pups, a ridgeback and a beagle. 🙂